Jeroen Pen (1987) began as a journalist at the web department of beautiful, stately companies with a rich offline history. There he regularly experienced the struggle that online journalism often is for traditional media. Now he works for Brandpunt +, the on millennials focused online sister of the infamous KRONCRV-show Brandpunt. Here the previously mentioned struggle changed in a wild dance of joy because Jeroen succeeded to reach a new generation. At Conference for the Curious, Jeroen will talk about how online journalism for everyone can become such a dance.